Control the language, control the issues. In this case, it's a matter of establishing "reasoning" for the change as well as establishing confusion.
Soon "mountains" will become "reverse valleys," not for direct political reasons, but for conditioning the proles to accept change --just like "birthing person."
Far-fetched? No, you're just not aware of the subtleties of propaganda techniques.
Did I really exaggerate there with the "reverse valleys" just for the sake of illustration?
Take "assault rifle" and "ghost guns."
Take a "spokesman" claiming all the gun violence is due to people building their own guns with 3D printers. (I heard that one recently on a TV News program.)
Every "impact" counts in advertising and propaganda.
Every impact.
Truth? Ha-ha-haaaaa.
Tell a lie often enough and it becomes the truth.
